KEUNE TRUE BEAUTY EVENT (2018)
True Beauty is a dazzling show (plus after party) for hair professionals and press. For the third time, we had the honor to take full responsibility for the show’s concept and production. This year’s show took place at the Werkspoorkathedaal (Utrecht, The Netherlands) where 2000 National and International guests were welcomed. There were special appearances by the very best in hair artistry, such as Ilham Mestour, Roberto Tarla, and Tom Chapman.
KEUNE TRUE BEAUTY EVENT (2016)
We went from early concept development to the actual production of Keune’s 2016 True Beauty event. Nearly 2000 National and International guests were welcomed at the ‘Gashouder’, Amsterdam, and were indulged with a spectacular hairshow evolving around ‘Identity’. We worked together with a number of big names: Ilham Mestour (Creative Director at Keune Haircosmetics), Isabelle Beernaert (choreographer), legendary Spanish hairtrio X-presion, Valentijn de Hingh (model), and artists Wende Snijders, Full Crate and Martin Solveig. Again, a successful celebration of the art of hair.
KEUNE TRUE BEAUTYH EVENT (2015)
The show ‘True Beauty’ at the Kromhouthal with 1.300 guests from all over the world was organized to celebrate the pride and passion for the Art of Hair; a craft that Keune Haircosmetics embraces for almost a hundred years. More than fifty models showed creations of Keune’s team of national and international hairstylists. We ended the evening with a great afterparty.
KEUNE COLOUR TOUR (2014)
To introduce the newest color trends and product lines, we organized a three-day Keune Colour Tour. We transformed locations in Groningen, Utrecht and Eindhoven with a catwalk, big screens and music. Here, hair creations and the latest trends on hair coloring were presented; All on the theme ‘everyday hairstyles’. Also, guests had the possibility to follow various workshops.
KEUNE 90 YEARS ANNIVERSARY (2012)
The Keune 90 years anniversary party was a spectacular show in modern fairy tale theme at the Passengers Terminal Amsterdam. Here, we showed 1500 national and international guests the success story of Keune Haircosmetics.